Tag Archives: pinkerton road

A Busy Summer

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Despite my hopes & plans to post regularly with a DIY PR and Tropes post every week, I’ve gotten behind. I blame working on making games, and also working on making games! Yes, that’s right, for the summer I am working not only with Phoenix Online, but also with Jane Jensen’s new studio Pinkerton Road as an Assistant Designer! Which is SUPER EXCITING. While it means I’ll not have anything even close to a relaxing, beachy summer, that’s quite alright by me: I’m working on my dreams, loving it, and getting some fantastic experience. Plus, as my dad pointed out, I burn easily anyways.

I’ll endeavor to try and keep up some semi-regular posting, however, on DIY PR, Tropes, and my writing in general. I hope whoever’s reading enjoys!

 

DIY PR: Learn How to Write (Press Releases)

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You know how to write! Of course you do! You can put letters in order and they form words others can read. Writing to get someone else interested in what you’re doing is more than that. It’s presentation, it’s word choice, it’s grammar and punctuation and spelling, it’s being descriptive while being succinct. And it’s important.

1. Spelling Counts. So Do Grammar and Punctuation. 

Thank God for the backspace key.

That means spell things correctly, have your commas and semi-colons in the right places and craft your words with careful thought and consideration. Don’t take shortcuts, and do have someone proofread. Have them do it twice. Then you should do it twice, no matter how smart you are, or how often you’ve done this, because you are not perfect. Case in point, I titled yesterday’s post DYI instead of DIY at first and didn’t notice until someone else pointed it out. Doh! Look at every word and dissect it to make certain it’s correct! Personally, I draft my important emails and press releases in a word doc program first — no chance of hitting send too soon!

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